The Anna Maria Island Sun Newspaper

Vol. 10 No. 22 - February 24, 2010

BUSINESS

Salon Salon introduces beachy chic

Anna Maria Island Sun News Story

SUN PHOTO/LOUISE BOLGER From left, the staff of Salon Salon
is: Heather Taylor, Annie Petitt, Taylor Blackwell, Ali Severson,
Nikita Fosmore, Jeff Petitt, Chinda Sok, Theresa Mersh.

The words stylish, smart and elegant don’t always come to mind when you think about businesses on the beach. On an island framed by beaches, we’ve become accustomed to a casual beachy style, but there’s a new business in town that thinks beachy can be more, in fact they think it can be beachy chic.

Salon Salon of AMI is a new salon and spa on Anna Maria Island which opened in November of last year in Holmes Beach. Annie Petitt and her daughter Nikita Fosmore have designed a spa and salon which is so posh Fryou’ll think you’re on Fifth Avenue rather than East Bay Drive. The cool elegant motif has just a hint of the beach with its sandy color floor, pale tinted walls and wicker furniture all reflected in the mirrors and understated lighting.

Nikita Fosmore is the third generation in her family working as a salon professional. Her grandfather was a North American Platform hair cutting champ and her father Jeff Petitt, who also works at Salon Salon, is a hair and color specialist who has owned and operated two other salons. Annie Petitt, who coordinates the business end of the salon, has been visiting Anna Maria from Michigan since the 1960s. Her grandparents owned a home on the island and she and her husband currently live in Holmes Beach.

In addition to the Petitt family, there are five vibrant women rounding out the staff; they’re hip, young and experienced and provide a variety of salon and spa services.

Haircuts and styling for both men and women by Aveda trained master stylists, color and color retouch, foils, glossing treatment and permanent waves are some of the hair services available. Classic manicures and pedicures as well as French manicures and pedicures to pamper your fingers and toes. A variety of massage services are available in Salon Salon’s two serene massage rooms including couples massage. Brow waxing, tinting, lash tinting and makeup applications are offered, as well as a full menu of wedding services for the entire bridal party.

Salon Salon carries exclusively a full line of Bumble & Bumble hair products as well as Youngblood mineral based makeup. Their prices are competitive and walk-ins are always welcome.

Nikita Fosmore likes to call Salon Salon beachy chic, and when you see the silver sea turtle and egret sculptures on the walls, you’ll probably agree. Visit Salon Salon for a smart and stylish spa experience, where elegance is always chic even if it’s on the beach.

Salon Salon of AMI

3612 East Bay Drive
Holmes Beach
941-778-0400

Tuesday: 9 a.m. – 8 p.m.
Wednesday: 9 a.m. – 5 p.m.
Thursday: 11 a.m. – 8 p.m.
Friday & Saturday: 9 a.m. – 5 p.m.

Visa, MasterCard, Discover

Anna Maria Island Sun News Story

Correction creates nervousness

Investment Corner

The most significant correction for the financial markets since the new bull market began last March has taken place over the last few weeks. Investor sentiment studies have revealed a significant shift from optimism to pessimism during the short period of time, indicating the large declines of 2008 and early 2009 are still fresh in their minds.

Is the new bull market over just 11 months after it started? History would say this is unlikely, as periods of consolidation or corrections of 10 - 15 percent or so are very common after the initial strong up-trends which occur after the previous bear market decline is over.

The most recent example of this is the period from 2003 – 2004 market pattern. Just days after the beginning of the invasion of Iraq to oust Saddam Hussein in March of 2003, the stock market took off in a rally which resulted in a 47 percent rise for the S&P 500 Index in the next 12 months, peaking in March 2004. The stock market then traded essentially sideways for the next eight months before resuming the upward trend of the bull market which lasted until 2007. During this eight-month period, the market sustained a maximum correction of about 9 percent.

Another example I believe applicable because it was a financial crisis with similarities to our recent experience is the time period from 1990 – 1992. The S&P 500 Index rose about 40 percent from October of 1990 to the very end of 1991, then spent first eight months of 1992 moving sideways before further progress was made in 1993. A similar pattern existed at the end of the 1981 – 1982 recession with dramatic gains in 1982 – 1983, then a period of consolidation / correction in 1984, before moving to much higher levels in 1985 – 1987.

So let’s review how the current recovery has unfolded. From mid-March 2009 to mid-January 2010 the S&P 500 Index rose about 70 percent in 10 months. In the last few weeks it has sustained a correction of about 9 percent (so far), certainly something we would consider normal given the dramatic rise in prices in a short period of time.

Based on the patterns identified above which were significant stock market rallies coming out of periods of significant weakness, it appears the current trend is not unusual. Perhaps its magnitude is surprising, but the magnitude of the preceding decline was also surprising (and unpleasant!). I believe it is a reasonable expectation that stock prices may need to rest for a few months to consolidate recent gains and build a base of investor skepticism which may be the launching pad for the next leg up. Note that in the examples cited above the consolidation periods lasted around eight months.

History does not repeat itself in the exact same way each time, but I think some of the historical patterns can be used as “guides” to try to keep us in the middle of the road for decision making purposes. Yes, I know you're saying “But it’s different this time," but that’s exactly what was said in the early 1980s, 1990s and 2000s when those great bull markets continued after a siesta.

Tom Breiter is president of Breiter Capital Management, Inc., an Anna Maria based investment advisor. He can be reached at 778-1900. Some of the investment concepts highlighted in this column may carry the risk of loss of principal, and investors should determine appropriateness for their personal situation before investing.


AMISUN ~ The Island's Award-Winning Newspaper